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Van Cleef & Arpels

A New Shade of Luck




T Brand Studio celebrated the launch of a new pink enamel colorway in Van Cleef & Arpels’ iconic Alhambra collection, exploring how the maison reimagined its timeless motif through a translucent new hue. Through original photography and editorial storytelling, the paid post highlighted the enamel’s color, facets, and dimensionality, using light and shadow to bring the material to life. The story explores the collection’s rich history and enduring legacy, offering a deeper look at one of the maison’s most recognizable designs. View site here.


Design, Development

Hannah Ahn


Photography

Casey Zhang